The 'Royals'isation of Reading FC

[melonhead]

serve customers in an efficient,helpful but soulless way?

[Royal Ginger]

eat staggering amounts, countered by a diet coke and still be surprised by their obesity?

[glenroyal]

I thought that was already our name

I think for us, this is the point. Since we were never Town, or City, or United, or Academicals, or whatever, then the Royals tag has been no problem.

The negative point is forcing a new brand on a club that already has one in the fans eyes. As far as I'm concerned Hull City IS shorter than Hull City Tigers (and anyway aren't there egg-chasers called Tigers already - confusion). The FC or AFC bit is not redundant, but only used when there are other local sports teams.

[Big Foot]

Just to reinforce the link I posted up this page / the OP...

http://www.bbc.co.uk/sport/0/football/23629379


£1 in my pocket says that we'll be rebranded Reading Royals within 12 months of today. Any takers?

[melonhead]

can we get back to listing things the americans can do please

[glenroyal]

can we get back to listing things the americans can do please

Yes, but this has nothing to do with "Americans" despite Johnny Fordham's tweet. That's an insult to Americans. The problem is nouveau-riche dickhead business owners who don't actually understand branding.

[No Fixed Abode]

Arsenal Gunners
Sunderland Black Cats
Swansea Swans
Luton Town Hatters
Cardiff City Dragons
Liverpool Justice for the 96
Oxford United Ox's.
Wycombe Wanderers Swans
Stoke City Potters

[melonhead]

chelsea pensioners?

[handbags_harris]

No, Chelsea Cunts.

[Reading4eva]

Wolverhampton W*nkers

[holsgrove breaks a leg]

Anton could always buy out Maryland cookies and we can be re named the biscuit men again.

[East Grinstead Royal]

Aldershit Shots?

[sandman]

Anton could always buy out Maryland cookies and we can be re named the biscuit men again.

Doesn't look like he can even buy a striker atm.

[melonhead]

hang on a minute-

when brian didnt sign anyone it was his fault
now atkins hasnt, its antons fault?

[Royal Dee]

Aldershit Shots?

Aldershit have decided to change their name to "Aldershot Nil" since this is the most common word used in association with them most weekends.

[WAZZOCK]

Sold, there is absolutely no way this will happen.

[reading_fan]

Hull City AFC change name to Hull City Tigers

Hull City AFC will be renamed Hull City Tigers, says club owner Assem Allam.
The "Association Football Club" part of the Yorkshire club's name, which has been in effect since their formation in 1904, will be scrapped.
Any references to AFC on club branding will be phased out, but will remain on the shirt crest during their first season back in the Premier League.
Allam wants to market the club as Hull City Tigers locally and Hull Tigers to national and international audiences.
He told the Hull Daily Mail: "In the commercial world, the shorter the name, the better. The more it can spread quickly.
"My dislike for the word 'City' is because it is common. I want the club to be special.
"It is about identity. 'City' is a lousy identity. Hull City Association Football Club is so long."
Egypt-born Allam, who moved to Hull in 1968 to study and has since set up a multi-million pound company in nearby Melton, took charge of the club in December 2010.
"I have always used short names in business. It gives you power in the science in marketing. The shorter, the more powerful the message. In Tigers, we have a really strong brand."
Allam's son and vice-chairman, Ehab Allam defended the decision to drop AFC from the club's name after 109 years.
"AFC is redundant, it is not used by the club. The fans never mention AFC, nor do the media," he said.
Bernard Noble of the Hull City Official Supporters' Club admitted he had mixed feelings about the decision.
"My personal opinion is I'm disappointed because I'm a bit of a traditionalist," he told BBC Radio 5 live.
"But this guy saved us from liquidation and administration and it's his club. I will still say 'I'm going to watch City', 'I'm going to watch the Tigers', 'I'm going to watch Hull'. I will still say that and so will many other people.
"As far as Hull City Tigers is concerned, the fans - the 25,000 people who will be there for the first home game against Norwich - they'll say 'I'm off down to watch City'.
Managing director Nick Thompson, meanwhile, urged supporters "to judge it in the fullness of time".

[melonhead]

Just to reinforce the link I posted up this page / the OP...

http://www.bbc.co.uk/sport/0/football/23629379


£1 in my pocket says that we'll be rebranded Reading Royals within 12 months of today. Any takers?

see the reading royals play live at the reading bedding arena!

[Big Foot]

Sold, there is absolutely no way this will happen.

Quoted.

[sandman]

hang on a minute-

when brian didnt sign anyone it was his fault
now atkins hasnt, its antons fault?

No, Anton's fault both times.